Honda Motorcycle & Scooter India is now the First Choice of 40 Lac families in Uttar Pradesh
· Honda doubles its customers in Uttar Pradesh – adds 20 lac customers in just 6 years
· Nearly 3 times faster than the first 20 lac customers
Lucknow, 08 November 2022: Winning the love & trust of its customers rapidly over the years in India’s most populated state of Uttar Pradesh, Honda Motorcycle and Scooter India (HMSI) today announced that its cumulative two-wheeler sales in the state has now crossed the 40 lac units’ mark.
Honda’s journey in achieving 40 lac loyal two-wheeler customers in Uttar Pradesh
In 2001, Honda Motorcycle and Scooter India began operations with its maiden two-wheeler Activa. It took Honda 16 years to delight its first 20 lac customers in Uttar Pradesh - the biggest two-wheeler market in India.
Further, as two-wheelers continued to drive India’s growth story, trust on Honda’s reliable products also grew manifolds. Therefore, delighting its valued customers with nearly 3 times the speed, HMSI has now successfully doubled its customers by adding the recent 20-lac customers in just 6 years.
Noteworthy, with Activa 6G & Shine leading the demand for scooter and motorcycle in Uttar Pradesh, HMSI now gives joy of riding to over 40 Lac two-wheeler customers in the state.
Thanking customers and speaking on this landmark feat, Mr. Atsushi Ogata – Managing Director, President & CEO, Honda Motorcycle & Scooter India said, “We are truly elated to reach this milestone in the largest two-wheeler market of India. With a versatile demography, the state offers a diversified customer base. As more customers opt for two-wheelers suited to their individual needs, it gives us an opportunity to serve them better with our differentiated offerings across various segments. I would like to thank all our customers in Uttar Pradesh for their continued trust and making Honda their first choice of mobility on two-wheels.”
Honda celebrates love of customers in Uttar Pradesh
With increasing demand for 2Wheelers, Honda Activa and Shine emerged as the most preferred Honda two-wheeler models. Marking a strong presence across the state are Honda’s 670+ touchpoints (including dealerships, authorized service centers and best deal outlets) which offer a top-notch service experience as well as world class two-wheeler line-up of scooters & motorcycles for customers to choose from.
HMSI continues to delight customers in Uttar Pradesh with its dynamic range of scooters comprising of 4 models namely Activa 6G, Activa 125, Dio & Grazia 125. Parallely, in the motorcycle category the company offers 8 exciting models across 110cc (CD 110 Dream & Livo), 125cc (SP125 & Shine), 160cc (X-Blade & Unicorn) and 180-200cc (Hornet 2.0 & CB200X) segments along with other special edition models.
Honda’s premium motorcycle retail format is led by the BigWing Topline in top metros and BigWing in other demand centers. While the marquee Honda BigWing Topline houses Honda’s complete premium motorcycle range starting from the newly launched CB300F, CB300R, H’ness-CB350 and its Anniversary Edition, CB350RS, CB500X, CBR650R, CB650R, CBR1000RR-R Fireblade, CBR1000RR-R Fireblade SP, adventure tourer Africa Twin Adventure Sports and flagship model Gold Wing Tour, the BigWing delights mid-size motorcycle fans of Honda.
Honda’s commitment to society in Uttar Pradesh
More than business, Honda strives to be a company society wants to exist. HMSI has focussed CSR initiatives in community development areas of rural education, women empowerment, and healthcare and road safety education - upskilling lacs of individuals in the region. As a responsible corporate, company’s safety instructors and dealerships have spread healthy road safety habits awareness to over 2 lac people in Uttar Pradesh under its “Safety for All” vision. Parallelly, Honda’s 3 adopted Skill Enhancement Centres (ITI) are empowering local youth of Meerut, Kanpur and Allahabad with job-oriented technical skills.
Customer Journey for booking their favourite Honda two-wheeler
Customers can also visit Honda’s official website (www.honda2wheelersindia.com) and swiftly start their journey with their favorite wings by clicking simply on the ‘Book Now’ tab, which redirects them to the online buying/booking channel.
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